Fundamentals of logistics management

Fundamentals of logistics management

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Fundamentals of Logistics Management provides a unique opportunity to leverage high profile, quality authorship into a market segment that has had little prior access to it. This text approaches logistics from a marketing perspective which is unique to its competitors. It also integrates the area of marketing, accounting, finance, and manufacturing within the text.Paamp;G and Wal-Mart Improve Customer Service Customer Service Standards Are Necessary In short, automated order processing systems enhance the firma#39;s ability to perform all of the transaction and posttransaction elements of customeranbsp;...

Title:Fundamentals of logistics management
Author: Douglas M. Lambert, James R. Stock, Lisa M. Ellram
Publisher:McGraw-Hill/Irwin - 1998

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