How to Design Logos, Symbols and Icons

How to Design Logos, Symbols and Icons

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Illustrates the evolution of logos, symbols, and icons created for a variety of clients, covering the creation of the original concept through different directions considered, initial roughs, and how the final design was adapted for use in various formats.a#39;To most people, design means producing something visual, whereas I mean looking at the problema#39; taking ... Audi faced the problem and defined its own values and positioning against major brands like BMW and Mercedes-Benz.

Title:How to Design Logos, Symbols and Icons
Author: Gregory Thomas
Publisher:HOW Books - 2003

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