The Amazon Economy

The Amazon Economy

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The Amazon Economy is a startling account of the hidden influence and boundless ambitions of Amazon, the technological giant that has grown far beyond the online book business that Jeff Bezos founded in 1994. The company's voracious expansion - into areas ranging from logistics and cloud computing to fashion and movie production - has made it the overlord of a mini-economy where it wields extraordinary power. Consumers flock to it while regulators, politicians and other businesses ignore it at their peril. But Amazon is still poorly understood. The Amazon Economy lifts the lid on the company's business model and the tensions it contains. Based on a series of articles published by the Financial Times, it has been specially updated as an ebook by Barney Jopson, US retail correspondent for the global business newspaper, with contributions from the FT's influential Lex columnists, Robert Armstrong and Stuart Kirk, and global media editor, Andrew Edgecliffe-Johnson.AnotherformerAmazon manager recalls telling a group abouthis experience workingat head office. ... Every yearhe does astintasa customer service representative himself, dreading the a€œexcruciatinga€ calls that areleft because defect reductionanbsp;...

Title:The Amazon Economy
Author: Financial Times, Barney Jopson
Publisher:Penguin UK - 2012-11-08

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